27 Mar 08 How to Sell a Pen to Kids these days
We have seen companies offering iPod cases and phone covers and even laptop stickers that allow the buyer to customize their stuff.
Last visit to a stationary store, I found this German pen company offering a customizable pen.
The lid has a see thru panel, where the kids can slide in paper with their own design.
There is also a website where the kids can play with graphics, come up with they design they like and print it.
Interesting idea isn’t it? .. to sell a product as simple as pen with so many competitors around.
Most online systems used by students don’t even allow them to have user defined themes.
Tags: Ideas
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